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We sat down with Artemis Design Co. founder, Milicent Armstrong, to get a behind-the-scenes peek into her style and aesthetic, what inspires her, and what she loves most about her home. Read on to find out more!Read More
We’re back with another installment of Pretty Ugly! The response to our first Pretty Ugly post was so enthusiastic that we decided to make these a recurring feature on the blog. Since we’re in the thick of the winter cold and slush season, we’re tackling over-the-door hooks, boot brushes and trays, and fireplace tools and screens. No need to sacrifice style for a cozy and clean home!
Over the Door Hooks
Fireplace Tools & Screens
Boot Trays & Boot Brushes
By now you’ve probably already seen lots of fanfare about the various “Color Of The Year” picks like Pantone’s Living Coral, Behr’s Blueprint, and Sherwin Williams’ Cavern Clay. We’re loving this turn toward deep saturated tones, but we also have strong feelings about creating timeless and livable homes that work for our clients, which often means calming neutrals (especially in less sunny rooms!). For the last several years, interior design has been stuck in a depressing gray trend that we are so happy to kick to the curb in favor of warm and complex hues which also happen to work really well with some of the bolder paint colors that are trending this season! Keep scrolling for our guide to the New Neutrals of 2019, plus our tried and true tips for getting it right every time.
For simplicity’s sake (and also because it’s our favorite and therefore what we generally use) we’re only discussing Benjamin Moore (BM) colors. There are extremely close matches to all of our picks by Sherwin Williams, Farrow & Ball, and others which you can easily search for on the internet if you prefer to use a different brand.
Going Green: Versatile Greiges with Green Undertones
Horizon Gray is a lovely green gray. Just know that those green undertones aren’t subtle, so if what you want in your heart is true gray and not green-gray, steer clear of this color.
Grey Owl is one of the most popular grays out there right now. It’s lovely, but boy does it like to play tricks! Here’s the thing- it’s dominant undertone is green, which, remember, can be warm or cool. This is a cool grey, and when it’s in a room without loads of light or next to other cool colors, that green undertone can look A LOT like blue. So if you have your heart set on this color: test, test test!
Moonshine is a very pale grey with green undertones. This color can give a room a soft soothing glow, but in dim light it can go quite muddy, especially if you try and use it in combination with a warm off-white color. Moonshine will bring out the undertones in those creams and make them look a terrible peach color. It needs to be paired with a true white to avoid looking muddy.
Above: A serene bedroom and hallway with walls in Moonshine with wainscoting and trim in Decorator’s White
Warming Up the White Walls Trend in 2019:
Simply White is a warm white, with a very subtle yellow undertone giving it a wonderful bright and fresh quality similar to that of a pure white.
Another incredibly versatile white, White Dove is warm and very pale, making it work equally well on walls and trim.
Navajo White (It’s baaaack!) After being wildly popular and then falling steeply out of fashion, we think Navajo White is ready for a comeback because it’s the perfect backdrop for the primitive decor and old world farmhouse trends we’re seeing the return of this year, especially in kitchens. Navajo White is a very warm, creamy white with strong yellow undertones. This is a controversial HOT TAKE, but we think it’s a great choice (you might even say ‘classic’) if you want a truly warm, rich white. We especially love it for a vintage farmhouse feel or north-facing rooms that don’t get much natural sunlight.
King of the Cool Kids:
Decorator’s White is our pick for pairing with this season’s trendiest saturated hues, like hunter green, deepest teal, and the matte black trend we channeled in our recent radiator makeover because of the way it can make any color pop. There’s a reason it’s called Decorator’s White.
2019’s Hottest Pure White:
Although black walls and super saturated hues will continue to rise in popularity, the white walls trend is still holding steady for the time being. If the warm primitive look isn’t your thing, Super White is an extremely clean and crisp white guaranteed to brighten any space. It’s the perfect backdrop for a colorful floor to ceiling gallery wall or as a foundation for layering textured neutrals.
Above: Views of a living room with Super White walls and Decorator’s White trim.
So, what do YOU think? Are you ready to trade cool grays for warm whites and green greiges? And how are you feeling about the bolder color trends like Living Coral and Blueprint? Got an all-time favorite paint colors that we left of this list? Let us know in the comments or on our IG account. We LOVE hearing from you!
It’s almost December- time to start thinking about holiday gift shopping! Racking your brain trying to find the perfect gift for a Super-Selective-Sally or an Already-Has-Everything-Emma? Maybe you’ve got new homeowners on your list, or a recent grad (or parents with young kids) suffering from a bad case of frat-house syndrome?
Don’t stress; we’ve got the perfect gift! Instead of adding to the clutter and risking giving your loved ones another item they may not want, give them the gift of customized design services to maximize the impact of what they already have!
A gift card from Trim Design Co. can be applied toward any of our consult, space-planning, or full eDesign packages. Keep reading to learn why Trim is unlike other design firms and how your loved one can use this gift to transform their home into a deeply personal and curated oasis.
It all started when Jen and I began working together at a full-service interior design firm, where we bonded immediately over our shared background as teachers and our mutual love for one-of-a-kind kilim loafers from Artemis Design Co. (shout out to our girl Milicent, Artemis founder and fellow Boston-based boss babe!). While working together, Jen and I realized that there was a huge gap between the available design models of eDesign and full-service.
On one end, there are the big eDesign companies, offering consumers an online room design and shopping list for a very low price. Some investigating to figure out how they managed to charge so little for their design services revealed that the typical eDesign business model relies on affiliate links for the majority of revenue. Basically, you might pay only a few hundred dollars for the design, but every item on your shopping list of furnishings is purchased through an affiliate link that earns the eDesign company a large commission. So they’re actually making several times the amount you paid for the design. The problem? The companies that offer the largest affiliate link commissions to eDesigners are big chain stores, so you’re getting a design that only uses furniture from a few big-box furniture stores and looks exactly like a catalogue a.k.a. no personality!
On the other end of the spectrum are full-service designers. And while these designers can technically source furnishings from anywhere, the majority prefer to rely on trade-only brands available through their local design center. The reason for this is that trade-only brands sell to designers at a discount, so the designers can re-sell to their clients at retail price and keep the difference. While this is standard and totally fair because the markup pays for the designer’s time spent sourcing and ordering, it means that once again you are getting a room design in which the furnishings are all brand new, quite expensive, and look a lot like all the other designer-decorated homes because everyone is using the same vendors.
We looked at these two options and cried: What about vintage? What about handcrafted pieces by local artisans? What about emerging brands and craftspeople from around the world offering those special one-of-a-kind pieces? Are they off limits just because they won’t earn us a commission when our client purchases them?
We decided to take a risk and bet that you’d be willing to pay a little more up front for the design (to cover our time since we wouldn’t be earning commissions) if it meant we prioritized vintage and artisan-crafted pieces when sourcing for our designs.
So we put our heads together and hatched the idea for Trim Design Co. a boutique eDesign firm on a mission to disrupt eDesign by reimagining the designer-client relationship & fusing the best aspects of the full-service design experience with the convenience of online collaboration. Trim is the only eDesign firm incorporating vintage and artisanal items into every design, creating homes steeped in individuality.
Here’s how we do it:
RADICAL COLLABORATION: At Trim, we partner with our clients, soliciting their feedback throughout the design process, so they never feel steamrolled. When clients work with us, they get all the quality of full-service design without any of the ego.
TRANSPARENCY: Our flat fee pricing means clients enter the design process worry free. As we work together with our clients to fine-tune their design, they don’t need to worry that asking for a revision will mean more charges.
A PERFECT MARRIAGE: Unlike the mass-market "churn-it-out” rooms typically associated with eDesign, our model fuses the convenience of eDesign with the best aspects of traditional full-service interior design: close designer-client collaboration, impeccable attention to detail, and customization.
EMPATHY & CUSTOMIZATION: For us, it’s all about making a home one-of-a-kind, creating rooms that evoke specific emotions, that are extensions of our clients' personalities and lifestyles. We take on fewer projects so we can delve deep, listening to each client’s goals and struggles. We translate their story into an environment that's not only functional, but also serves as a personal haven from the everyday rush.
A FRESH PERSPECTIVE: Our super power? Infusing eclectic, California modern style into homes filled with traditional architectural details, striking the perfect bohoditional balance. We blend the best of today’s furnishings with pieces curated from different eras and points on the globe. Our designs eschew the trends, instead setting the bar for great taste.
THE X/Y FACTOR: Our secret ingredient is our multi-generational perspective- A millennial and Gen Xer creating beautiful spaces, neither too trendy nor too traditional, but always “so you.”
What is eDesign exactly?
Our online process uses email and software platforms to provide exceptional design service streamlined for your busy lifestyle. You'll share information about your project, measurements and photos of your space, and images that inspire you. Then we'll get to work on your custom design, sourcing pieces to showcase your unique personality and creating a space that’s curated, not decorated. Our flat-fee pricing menu means you know exactly what you'll be paying up front - no hidden fees or fine print, ever. We also offer facetime consults via phone and space-planning services.
What’s included in an eDesign package?
A design board, containing images of proposed furnishings and decor
A 2D rendering of your design, visually depicting what your space will look like with the furniture and decor in place
A floor plan showing a bird's eye view of the room layout
A shopping list with links to the products as well as purchasing information and detailed set-up instructions
Exceptional service and communication (you'll always hear from us within one business day!)
MENU OF SERVICES:
Full eDesign Packages
Single Room Design $1,500.00
Open Concept Room Design $1,950.00
Kitchen (finish and cabinetry selection) $950.00
Phone/Facetime Consult 1 hour @ $125.00
In-House Consultation 2 hours @ $250.00 (within 20 miles of 01945 or 02135 only please)